Clients will unlock new technology, content and partnership opportunities as they transition to Wexer
Digital health and fitness market leader Wexer is delighted to announce it has signed a deal to acquire digital fitness experience provider Intelivideo, significantly boosting Wexer’s presence in the US market.
The two businesses already enjoy strong synergies, with both focused on supporting fitness providers in their digital transformation journeys. The transition for existing Intelivideo customers will therefore be a positive one as they are migrated onto Wexer’s robust, market-leading platform to enjoy “significant new technology, partnership and content opportunities”, says Intelivideo CEO Matt Given.
He adds: “Wexer’s acquisition of Intelivideo is great news for us, our clients and their members. As digital fitness becomes a key weapon for fitness brands, Wexer’s leading technology platform and content distribution opportunities represent a huge opportunity for the premium Intelivideo client base.
“Wexer has a long-term outlook on fitness and wellness, with substantial resources to execute an aggressive technology roadmap. Intelivideo brings significant expertise to the space, as well as a customer base that features some of North America’s most well-respected and successful digital pioneers.”
“Wexer’s acquisition by Core Health & Fitness, completed in April 2022, gave us the support, investment and distribution we needed to dramatically scale our business. That scaling was always going to include significant acquisitions to consolidate the digital fitness sector,” says Wexer CEO Paul Bowman.
“This Intelivideo deal is the first such acquisition, instantly and significantly growing Wexer’s presence, customer base and revenues in the US market. It’s a very exciting step for us as we look to expand our footprint across multiple markets and verticals to become the leading global fitness and wellness content provider.”