This is where market leader Wexer comes in, with products – such as the Wexer Web Player – that are ideally suited to employee wellness schemes. This web-based portal allows exercisers to stream their choice of virtual group exercise class to any internet-enabled device, so they can work out whenever they choose, for however long they have available, wherever they are – at home, in the office, on holiday, working abroad… even on their commute.
Absenteeism and ‘presenteeism’ are huge challenges in the world of business: in 2016, a study published in the Lancet estimated that US$13.7bn was being lost to the global economy every year as a result of diminished workforce productivity.
The good news is that employees are more productive at work, and take less time off sick, if they’re physically active: as far back as 2013, PricewaterhouseCoopers found that, for every £1 invested, employee wellness programmes led to an average £7 saving in previously lost productivity.
So how can your business ensure its employees are engaged in health and performance-boosting physical activity?
Subsidised gym membership can be an option, but won’t appeal to everyone: some people simply aren’t comfortable exercising in a gym environment, or feel they don’t have the time.
The key is to make being active unintimidating and utterly convenient for people, putting the opportunities quite literally into the palm of their hands. And that means embracing digital channels – in particular, the internet-enabled devices people carry with them 24/7 – so they can access workout and wellbeing inspiration, advice and guidance any time, anywhere.
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It’s about embracing technology to make world-class exercise available to more people – and with it, enhance companies’ productivity and profitability.
Let Wexer help you shape a digital wellbeing ecosystem around the needs of your business: convenient for end users, easy to administer for the business, and gathering anonymised data on employee activities to continually evolve the offering and maximise the positive impact for employee and employer alike.